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How to Promote, Price, & Sell Sweet Industry Trainings and Tutorials Online

Earn #sugacoins by selling trainings, tutorials & recipes

Have you mastered a baking/decorating skill and you're ready to share the technique with the Sweet Community? Selling decorating tutorials and recipes online can be a great way to make extra money in your Sweet Business, but its not as easy as it looks.

It takes more than posting a flyer on social media to get Sweet Peeps interested and paying for your class. This sweet business training will help give you the basics and some helpful tips for pricing, selling and managing your class.

Course Topics Include:
Setting Expectations: How many registrations should I expect?
How to price your tutorial and/or class.
Beyond Emails: Automating the class registration process.
Techniques for marketing & promoting your class.
Customer Service: Providing on-going support to students.


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Your Instructor


Cydni N. Mitchell
Cydni N. Mitchell

Cydni N. Mitchell (a.k.a. Cyd) is the founder of www.thesweetfest.com, a global online directory designed to connect Sweet Lovers with Sweet Makers in their community. Since its launch, Sweet Fest™ has experienced a phenomenal 800% growth on social media without the use of online advertisements.

As a former Apple, Inc. employee, Cyd has drawn on her background in technology and analytics to develop her own proven strategies for growth on social media. As a result, she has been able to pass on the "secrets" of her success to sweet entrepreneurs via conference discussions and online webinars.

By trade, Cyd is an accountant & financial analyst with a Masters from the Kenan-Flagler Business School at the University of North Carolina at Chapel Hill. Cyd has worked closely with many of the Sweet Makers on her site to help them develop and successfully implement their own social media marketing strategies, re-branding initiatives, business plan remodeling, and more.

There are tons of resources available to help sweet entrepreneurs develop their baking talents, but the goal of Sweet Fest® is to help Sweet Makers with running the business side of their sweet businesses. Cyd's philosophy is that there "must be a balance between a delicious product & a solid business/marketing strategy. No sweet business will be successful without having both in place." Cyd & Sweet Fest® are here to provide you with the keys to obtaining that balance and ultimately be successful in business.

On a personal note, Cyd is a self-taught web and graphic designer. She resides in Atlanta, GA where she enjoys binging on Hulu & Netflix, trying out new sweet spots in the city, and spending time with friends & family.